Gurus, God, and the Myth of the Secret Sauce
An expanded field guide from someone who keeps cleaning up the mess
Prologue: Why This Rant, Why Now
Firstly, I profusely apologise for how long this article is; it ended up being 6/7 audio recordings of me ranting, boiled down to this. Please don’t hate me too much.
I was recording a string of Instagram stories about “gurus”, you know the type, when the algorithm served me an ad from my middle‑school bully. New brand. Ne…



