Archive - Brainwaves

The Last Barrier Fell

How the removal of friction turned an old human behaviour into a modern crisis.

Jan 8 • Tomas Heligr-Pyke

We Are Watching the Dystopia Happen in Real Time

OSINT, betting markets, memes, and the quiet moment we crossed into science fiction

Jan 4 • Tomas Heligr-Pyke

The Big Book of SEO

or: Why I’m So Tired of Gurus

Jan 3 • Tomas Heligr-Pyke

December 2025

2025: The Year of Growth

A fun little retrospective of the year, because it was a big one.

Dec 29, 2025 • Tomas Heligr-Pyke

Let’s Take a Step Back

A rare moment of stillness from someone who doesn’t actually know how to be still.

Dec 5, 2025 • Tomas Heligr-Pyke

How to Alienate a Generation

Why the Under‑16 Social Media Ban is seriously getting on my goat

Dec 5, 2025 • Tomas Heligr-Pyke

The Death of Seeing Is Believing

How deepfakes, censorship, and runaway AI are breaking the world’s shared truth layer

Dec 1, 2025 • Tomas Heligr-Pyke

November 2025

Every Customer a Suspect: Inside Australia’s AI-Powered Supermarkets

Facial recognition, AI checkouts, loyalty cards and why Aussie retailers are turning your weekly shop into a behavioural profile.

Nov 27, 2025 • Tomas Heligr-Pyke

The Years I Lost, the Time I Fear, and the Moment I Can Finally See

AI acceleration, personal collapse cycles, and the strange comfort of being present.

Nov 19, 2025 • Tomas Heligr-Pyke

Gurus, God, and the Myth of the Secret Sauce

An expanded field guide from someone who keeps cleaning up the mess

Nov 17, 2025 • Tomas Heligr-Pyke

Run Your Race at Your Own Pace

Why success feels like collapse, and why the timing doesn’t matter anyway.

Nov 14, 2025 • Tomas Heligr-Pyke

Ghosts in the War Machine

The birth of machine warfare, the death of human judgment, and the theology of algorithms that decide who lives and dies.

Nov 9, 2025 • Tomas Heligr-Pyke

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